Нажав на имя файла,
BRAND-MAKING ART.pdf
можно открыть текст в формате PDF.
Choose all TRUE statements according to the text.
- A brand has some specific features which make it different from its competitors.
- Each product has its own life cycle which is quite familiar in marketing.
- It is not necessary for a competent manager to know how to position a competitive brand.
- People have been never interested what makes a brand different from a product.
К сожалению, у нас пока нет статистики ответов на данный вопрос,
но мы работаем над этим.