- This can be used in the copy,
or you can do what Dropbox did above and recreate a button-like shape to grab
attention.
- While display ads are
inherently visual formats, it’s still important to get the ad copy right.
- You should also use benefit-
or action-driven copy inside your call-to-action. In the example below,
Facebook uses a simple “Get Started” button that perfectly describes what the
user must do next.
Для просмотра статистики ответов нужно
залогиниться.