Complete the text with words and phrases from the list below.The Power of Color
Color plays a vital role in design and everyday life. It can
draw your eye to an image. Sometimes it can trigger an emotional response. It
can even communicate something important without using words at all.You make color
choices all the time, even if you don’t realize it. It usually happens by
instinct, but there’s actually an entire science behind it called пустоColor Theory which describes how different colors relate to each other, and how they
look when they are combined into many пустоColored Schemes . An offshoot of color theory is пустоColor Psychology , which
explores colors and emotions. Combined, these two areas of color knowledge are
important information for anyone dealing with colors, whether
you’re a small business owner creating a flyer for an upcoming event, a
designer selecting a пустоColor Scheme for your next
project, or an entrepreneur designing a logo for your newest startup.
пустоHue refers to the
pure, saturated colors seen on the color wheel.
пустоTints are achieved
by incorporating elements of white to brighten and desaturate a single hue.
They are often much calmer than their saturated counterparts.
пустоTones are achieved
by adding gray to a hue, dulling the overall chroma.
пустоShades are achieved
by adding portions of black to a single hue, creating a darker hue.
пустоSaturation refers to the
overall intensity, or chroma, in a color. A pure hue is more saturated than its
tint or tone.
пустоValue refers to the
general lightness or darkness of a color. A lighter hue has more value than a
darker hue.